Updated: Feb 26
Over a sultry production, Gemaine takes control with his effortlessly smooth vocals. “Lay It Down” follows New Jack City lead single “No Questions”.
On the upcoming New Jack City, Gemaine works with in-house production partners Ymtk and DJ Charlie Heat who serves as executive producer and boasts credentials with Kanye West, Lil Uzi Vert, Kehlani, Da Baby, Madonna and more. Both formidable artists in their own right, the producers possess the innate ability to match Gemaine's vision and high standard of artistic execution –– a phenomenon he suggests is anomalous in his experience.
Buoyed by the success of early studio sessions, Gemaine and Charlie Heat quickly realized their collective potential and took the ambitious step toward completing a collaborative project. Inspired by the pace and swagger of gangster films like the gritty 1991 thriller New Jack City, Gemaine and his partners developed a spacious musical signature that lends cinematic flair to even the most effervescent jams and cements an artistic brotherhood derived from what he describes as the collective's "ruthless" work ethic.
A self-described perfectionist, Gemaine arrives with a more ambitious vision and aptitude for R&B than what mainstream pop culture has typically afforded audiences. He takes distinct pride in being a technically sound and self-sufficient artist capable of handling the entire creative process, from the inception of an idea to the task of engineering a record, entirely on his own. A process he began learning to perfect while recording his early work. His exacting approach to the work of innovation is paired with an unflinching belief in the inevitability of his own success as an artist and in the art itself, which is inspired by personal experiences and intentionally crafted to reflect the beauty, rigor and rhythm of everyday life.